Python接入淘宝API接口采集商品详情页到手价优惠券信息数据:智能化营销的加速器

在电子商务领域,智能化营销正在成为提高效率和竞争力的关键。淘宝API提供了一套完整的解决方案,帮助商家实现智能化营销,从而提升销售业绩和顾客满意度。

  • 库存管理: 淘宝API使商家能够实时监控库存水平,自动补货,确保产品供应与市场需求同步。

  • 市场趋势分析: 利用淘宝API收集的数据,商家可以分析市场趋势,预测消费者行为,制定更有效的营销策略。

  • 跨平台整合: 淘宝API支持与其他电商平台和服务的整合,使商家能够统一管理多渠道的销售和营销活动。

  • 自动化营销流程: 通过淘宝API,商家可以自动化营销流程,如广告投放、邮件营销和社交媒体推广,节省时间和资源。

  • 性能监控: 淘宝API提供详细的性能分析报告,帮助商家监控营销活动的效果,及时调整策略以优化投资回报率。

淘宝API为商家提供了一个智能化、自动化的平台,帮助他们在快节奏的电商环境中保持竞争力。

# coding:utf-8
"""
Compatible for python2.x and python3.x
requirement: pip install requests
"""
from __future__ import print_function
import requests
# 请求示例 url 默认请求参数已经做URL编码
url = "https://item_get/?key=<您自己的apiKey>&secret=<您自己的apiSecret>&num_iid=798731625065&is_promotion=1"
headers = {
    "Accept-Encoding": "gzip",
    "Connection": "close"
}
if __name__ == "__main__":
    r = requests.get(url, headers=headers)
    json_obj = r.json()
    print(json_obj)

响应示例

{
	"item": {
		"num_iid": "798731625065",
		"title": "2024新款短裤女夏季显瘦运动三分裤高腰宽松阔腿跑步外穿休闲热裤",
		"desc_short": "",
		"price": 7.9,
		"total_price": "",
		"suggestive_price": "",
		"orginal_price": 15.8,
		"nick": "天天特卖工厂店",
		"num": 200,
		"detail_url": "https://item.taobao.com/item.htm?id=798731625065",
		"pic_url": "//img.alicdn.com/imgextra/i2/3937219703/O1CN01EQ1Pfa2LY1zCoDqk8_!!3937219703-0-C2M.jpg",
		"brand": "无品牌",
		"brandId": "",
		"rootCatId": "",
		"cid": 162201,
		"desc": "<p><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01sV9YK42IZulbP0JtC_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN01TZskr02IZulRvq3dS_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN014BXVtn2IZuldoFrwC_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01a1o1cO2IZulcEralW_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN01X3DRwf2IZulbILEpF_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN01I6bnUi2IZuldoGo8g_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN01lD8Lic2IZulcEt4E1_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01NLXtCc2IZula0K47u_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN01qPHcmT2IZula4VwHC_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN01U77Wop2IZular3mYn_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i1/2212469699301/O1CN01U1JBBM2IZuldoDSGO_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01fcdRzp2IZulbIMRgC_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN013uOIOX2IZuldoDn4U_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN013RytJ62IZulWUaFvQ_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN01oLtgNd2IZula0KXFb_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN01HrlDfK2IZulRvpvL2_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01eCBUSY2IZulbIL6Wt_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i2/2212469699301/O1CN016NcRJg2IZula4VP4H_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i3/2212469699301/O1CN01aytiqf2IZulXMeHPM_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01v0Ea9q2IZulcTsoYv_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /><img src=\"http://img.alicdn.com/imgextra/i4/2212469699301/O1CN01312s972IZulWUcXLW_!!2212469699301-0-scmitem176000.jpg\" align=\"absmiddle\" /></p><img src=\"https://www.o0b.cn/i.php?t.png&rid=gw-4.665fd85db8cf5&p=1778788316&k=i_key&t=1717557342\" style=\"display:none\" />",
		"item_imgs": [
			{
				"url": "//img.alicdn.com/imgextra/i2/3937219703/O1CN01EQ1Pfa2LY1zCoDqk8_!!3937219703-0-C2M.jpg"
			},
			{
				"url": "//img.alicdn.com/imgextra/i2/3937219703/O1CN01hmTNsC2LY1z53LGEa_!!3937219703-0-C2M.jpg"
			},
			{
				"url": "//img.alicdn.com/imgextra/i3/3937219703/O1CN01gcaCDd2LY1z7h1v0q_!!3937219703-0-C2M.jpg"
			},
			{
				"url": "//img.alicdn.com/imgextra/i3/3937219703/O1CN01wkHkjH2LY1yzcXRIl_!!3937219703-0-C2M.jpg"
			},
			{
				"url": "//img.alicdn.com/imgextra/i4/3937219703/O1CN01lO02L62LY1z7HoHKw_!!3937219703-0-C2M.jpg"
			}
		],
		"item_weight": "",
		"post_fee": 0,
		"freight": "",
		"express_fee": "",
		"ems_fee": "",
		"shipping_to": "",
		"video": {
			"url": null
		},
		"sample_id": "",
		"props_name": "20518:28314:尺寸:S;20518:28315:尺寸:M;20518:28316:尺寸:L;20518:28317:尺寸:XL;20518:6145171:尺寸:2XL;20518:115781:尺寸:3XL;20518:28314:尺寸:S;20518:28315:尺寸:M;20518:28316:尺寸:L;20518:28317:尺寸:XL;20518:6145171:尺寸:2XL;20518:115781:尺寸:3XL;20518:28314:尺寸:S;20518:28315:尺寸:M;20518:28316:尺寸:L;20518:28317:尺寸:XL;20518:6145171:尺寸:2XL;20518:115781:尺寸:3XL;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577160447:颜色分类:LR-TB 杏色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577237772:颜色分类:LR-TB 灰色;1627207:30577160445:颜色分类:LR-TB 黑色;1627207:30577160445:颜色分类:LR-TB 黑色;1627207:30577160445:颜色分类:LR-TB 黑色;1627207:30577160445:颜色分类:LR-TB 黑色;1627207:30577160445:颜色分类:LR-TB 黑色;1627207:30577160445:颜色分类:LR-TB 黑色",
		"prop_imgs": {
			"prop_img": [
				{
					"properties": "1627207:30577160447",
					"url": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN01QfIdNy2IZulcTeidH_!!2212469699301-0-scmitem176000.jpg"
				},
				{
					"properties": "1627207:30577237772",
					"url": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN013FuMng2IZuldCjarO_!!2212469699301-0-scmitem176000.jpg"
				},
				{
					"properties": "1627207:30577160445",
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				}
			]
		},
		"props_imgs": {
			"prop_img": [
				{
					"properties": "1627207:30577160447",
					"url": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN01QfIdNy2IZulcTeidH_!!2212469699301-0-scmitem176000.jpg"
				},
				{
					"properties": "1627207:30577237772",
					"url": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN013FuMng2IZuldCjarO_!!2212469699301-0-scmitem176000.jpg"
				},
				{
					"properties": "1627207:30577160445",
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				}
			]
		},
		"property_alias": "",
		"props": [
			{
				"name": "品牌",
				"value": "无品牌"
			},
			{
				"name": "尺寸",
				"value": "S M L XL 2XL 3XL"
			},
			{
				"name": "女裤腰高",
				"value": "自然腰"
			},
			{
				"name": "颜色分类",
				"value": "LR-TB 杏色 LR-TB 灰色 LR-TB 黑色"
			},
			{
				"name": "货号",
				"value": "LR-TB"
			},
			{
				"name": "年份季节",
				"value": "2024年夏季"
			},
			{
				"name": "裤长",
				"value": "短裤"
			},
			{
				"name": "女裤裤型",
				"value": "直筒裤"
			},
			{
				"name": "材质成分",
				"value": "聚酯纤维100%"
			}
		],
		"total_sold": "-1",
		"skus": {
			"sku": [
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28314;1627207:30577160447",
					"properties_name": "20518:28314:尺寸:S;1627207:30577160447:颜色分类:LR-TB 杏色",
					"quantity": 200,
					"sku_id": "5451928692716"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28315;1627207:30577160447",
					"properties_name": "20518:28315:尺寸:M;1627207:30577160447:颜色分类:LR-TB 杏色",
					"quantity": 200,
					"sku_id": "5451928692715"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28316;1627207:30577160447",
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					"quantity": 200,
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				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28317;1627207:30577160447",
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					"quantity": 200,
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				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:6145171;1627207:30577160447",
					"properties_name": "20518:6145171:尺寸:2XL;1627207:30577160447:颜色分类:LR-TB 杏色",
					"quantity": 200,
					"sku_id": "5451928692712"
				},
				{
					"price": 7.9,
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					"properties": "20518:115781;1627207:30577160447",
					"properties_name": "20518:115781:尺寸:3XL;1627207:30577160447:颜色分类:LR-TB 杏色",
					"quantity": 200,
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				},
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					"price": 7.9,
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					"properties": "20518:28314;1627207:30577237772",
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					"quantity": 200,
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				},
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					"price": 7.9,
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					"properties": "20518:28315;1627207:30577237772",
					"properties_name": "20518:28315:尺寸:M;1627207:30577237772:颜色分类:LR-TB 灰色",
					"quantity": 200,
					"sku_id": "5451928692713"
				},
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					"price": 7.9,
					"total_price": 0,
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					"properties": "20518:28316;1627207:30577237772",
					"properties_name": "20518:28316:尺寸:L;1627207:30577237772:颜色分类:LR-TB 灰色",
					"quantity": 200,
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				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28317;1627207:30577237772",
					"properties_name": "20518:28317:尺寸:XL;1627207:30577237772:颜色分类:LR-TB 灰色",
					"quantity": 200,
					"sku_id": "5451928692722"
				},
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					"price": 7.9,
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					"properties": "20518:6145171;1627207:30577237772",
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					"quantity": 200,
					"sku_id": "5451928692725"
				},
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					"price": 7.9,
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					"properties": "20518:115781;1627207:30577237772",
					"properties_name": "20518:115781:尺寸:3XL;1627207:30577237772:颜色分类:LR-TB 灰色",
					"quantity": 200,
					"sku_id": "5451928692724"
				},
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					"price": 7.9,
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					"properties": "20518:28314;1627207:30577160445",
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					"quantity": 200,
					"sku_id": "5444841069783"
				},
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					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28315;1627207:30577160445",
					"properties_name": "20518:28315:尺寸:M;1627207:30577160445:颜色分类:LR-TB 黑色",
					"quantity": 200,
					"sku_id": "5451928692719"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28316;1627207:30577160445",
					"properties_name": "20518:28316:尺寸:L;1627207:30577160445:颜色分类:LR-TB 黑色",
					"quantity": 200,
					"sku_id": "5451928692721"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:28317;1627207:30577160445",
					"properties_name": "20518:28317:尺寸:XL;1627207:30577160445:颜色分类:LR-TB 黑色",
					"quantity": 200,
					"sku_id": "5451928692720"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:6145171;1627207:30577160445",
					"properties_name": "20518:6145171:尺寸:2XL;1627207:30577160445:颜色分类:LR-TB 黑色",
					"quantity": 200,
					"sku_id": "5451928692727"
				},
				{
					"price": 7.9,
					"total_price": 0,
					"orginal_price": 15.8,
					"properties": "20518:115781;1627207:30577160445",
					"properties_name": "20518:115781:尺寸:3XL;1627207:30577160445:颜色分类:LR-TB 黑色",
					"quantity": 200,
					"sku_id": "5451928692726"
				}
			]
		},
		"seller_id": "3937219703",
		"sales": 0,
		"shop_id": "465965982",
		"props_list": {
			"20518:28314": "尺寸:S",
			"20518:28315": "尺寸:M",
			"20518:28316": "尺寸:L",
			"20518:28317": "尺寸:XL",
			"20518:6145171": "尺寸:2XL",
			"20518:115781": "尺寸:3XL",
			"1627207:30577160447": "颜色分类:LR-TB 杏色",
			"1627207:30577237772": "颜色分类:LR-TB 灰色",
			"1627207:30577160445": "颜色分类:LR-TB 黑色"
		},
		"seller_info": {
			"nick": "天天特卖工厂店",
			"item_score": 4.69309,
			"score_p": 4.76365,
			"delivery_score": 4.78503,
			"shop_type": "",
			"user_num_id": "3937219703",
			"sid": null,
			"title": "",
			"zhuy": "https://shop465965982.taobao.com",
			"cert": null,
			"open_time": "",
			"credit_score": null,
			"shop_name": "天天特卖工厂店"
		},
		"tmall": false,
		"error": "",
		"location": "广东揭阳",
		"data_from": "ha",
		"has_discount": "true",
		"is_promotion": "true",
		"promo_type": null,
		"props_img": {
			"1627207:30577160447": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN01QfIdNy2IZulcTeidH_!!2212469699301-0-scmitem176000.jpg",
			"1627207:30577237772": "//img.alicdn.com/imgextra/i3/2212469699301/O1CN013FuMng2IZuldCjarO_!!2212469699301-0-scmitem176000.jpg",
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